How to Price Your Guest WiFi Plans
A practical guide to setting WiFi plan prices that maximize revenue without deterring guests.
Finding the Right Price Point
Pricing WiFi access is a balancing act. Too high and guests won't pay. Too low and you leave money on the table. Here's a framework that works for most venues.
The Three-Tier Strategy
We recommend offering three plans:
1. Quick Access (1 hour) — ₦100-200
For guests who just need to check email or messages. Low price, high volume.
2. Standard (3 hours) — ₦300-500
Your most popular plan. Long enough for a meal or meeting. Mark this as "Most Popular" in your portal.
3. Full Day (24 hours) — ₦500-1000
For hotel guests or co-working visitors who need all-day access.
Tips for Success
- Start low, adjust up — you can always raise prices once you see demand
- Make the middle tier attractive — most guests will choose this one
- Offer unlimited data on all plans — data caps frustrate users and reduce satisfaction
- Use the "Popular" badge — it guides undecided guests toward your preferred plan
Venue-Specific Pricing
| Venue Type | Suggested Hourly | Suggested Daily | |-----------|-----------------|----------------| | Cafe | ₦100-200 | ₦500 | | Hotel | ₦200-500 | ₦1,000-2,000 | | Co-working | ₦300-500 | ₦1,000 | | Restaurant | ₦100-200 | N/A | | Events | ₦500-1,000 | N/A |
Set up your plans now — it takes 2 minutes in the ZuSpot dashboard.